Cognitive apprenticeship - professional/corporate/government - The center for excellence in sales and marketing
Detailed Description:
The learners in this situation are new recruits at an elite training center. Here, novice learners become elite sales professionals. They have at least an Associates or Bachelor's degree in any field. Due to the nature of the job and the requirements to travel throughout the world as notified, new participants are typically between the ages of 20 and 30, and single. Members of the team are recruited based on a general knowledge entrance exam and an interview which seeks to evaluate attitude and character. Prior academic achievement is not necessarily a factor in selection as is a willingness to learn and drive to succeed.
The center is funded by large corporate sponsors, and participants do not incur any room, board , or tuition while they are in the center. Upon completion of the 5 weeks of training, participants will be hired by any of the corporate sponsors or other large corporation seeking a qualified staff (corporate sponsors have first choice of graduates). Due to the popularity of the program, and it's intense nature, team members are carefully selected. Studies have shown that around 24 months, graduates of the program reach the peak of their productivity and learning curve. Those who have shown excellent performed during that 24 month period are invited back to the center to interview to work as instructors or 'coaches' (100% of current coaches are former sales team members).
Skills learned at the center transfer to other content domains as many graduates leave the sales field and seek other professions later.
Learning Outcomes:
The learners will be able to:
Increase customer base.
Abilty to ask powerful questions.
Get sales and close deals.
Increase communication skills.
Build relationships with others.
Resolve conflict.
Collaborate and work with others.
Develop and practice leadership skills.
Increas self-regulation abilities.
Improve personal study skills.